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American Express
During my 12 year tenure as a studio production designer with Ogilvy & Mather Canada I had the opportunity to work for many wonderful companies listed on the Fortune 500 and Fortune 100 lists. American Express, one of Ogilvy’s longest standing accounts, was one of those companies. I particularly enjoyed working on their large format out-of-home advertising superboards. The ads were often travel-centric and frequently featured stunning photography taken by some of the best photographers in the industry. It was a joy to work with their creative.
Agency: Ogilvy & Mather Toronto, OgilvyOne Toronto
Creative Directors: Nancy Vonk, Janet Kestin
Deliverables: newspaper and magazine ads, direct mail, digital and print out-of-home signage, vehicle and transit wraps, station domination executions.
Contributions: typography, mechanicals and layout assembly, retouching, image compositing, ad re-sizing and versioning, quality control, pre-press and delivery.
Deliverables: newspaper and magazine ads, direct mail, digital and print out-of-home signage, vehicle and transit wraps, station domination executions.
Contributions: typography, mechanicals and layout assembly, retouching, image compositing, ad re-sizing and versioning, quality control, pre-press and delivery.
OUT-OF-HOME SIGNAGE AND VEHICLE WRAPS
NEWSPAPER ADS
MAGAZINE ADS
